How Low Will you Go?
In today's bush, most speakers are in a position to negotiate their fees. A note of drastically! Speakers who meant to hold firm now waver.
It's continually a mistake. Whether it's with the non profit organization a person, you are not human charity. When an organization asked a colleague of ours "You understand we're a non profit organization", she replied, "Yes. And you understand I am not. "
Some organizations persuade a speaker to knock down their fee to very little and when the speaker is finally on kiddy hands and knees, say "Great. We'll send you out a get proposal and we'll let you know in late the month. " Will, now we know who's directly into the driver's seat and is actually very you!
How has it in order to this? What on earth has happened to this industry?
Speakers love to speak and therefore makes them vulnerable each of them to scams promising pie in the sky and also to left over or low paid gigs for its tantalizing prospect of foreseeable future gigs. "But we'll get you around 500 executives who could hire you. " Properly? Forgive my scepticism. Here and there, it's legit. Mostly, it isn't.
It's a meeting planners' job to organize a convention on as tight spending budget as possible. It's your job to understand the lasting value you give your clients and what you offer. It's also your job to adhere to your fee.
The a chance to say yes is when you are just beginning to construct your client list. The time to say no is should you have a solid client variety and testimonials.
As Dr. Charles Petty so memorably stated "I'm a speaker, it's no beggar. " Stick together with a fee. You hurt your company name and the whole speaking industry any time you don't. This market will quickly turn around. Organizations will soon understand that when they want to gain the best, they'll must have book ahead and pay very least 50% in advance leave the date. You do get what you buy!
In the meantime, bump up your marketing package and preserve your branding and look for bookings in industries and countries that are doing well.
I'd love your feedback regarding this - have you found a creative way to handle the common problem?
Have you caved in and regretted it? Are you experiencing said no and regretted it can? What have you learned away from the process?
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